823_UCB_240x170_UG Prospectus 2021_AW_WEB

MARKETING MANAGEMENT BA (Hons)/FdA

WHY STUDY HERE?

ENTERPRISE HIVE If you want to set up your own business, our Enterprise Hive provides a wide range of start-up support to help make your idea a reality. Our services include tailored mentoring from industry experts, incubation space and networking opportunities. Find out more at ucb.ac.uk/ enterprise-hive promotions, sales management and marketing research, as well as pursuing entrepreneurial ambitions by starting their own businesses. You will be able to pursue a range of career paths including: • Advertising and media • Communications and marketing • Strategic marketing • Public relations • Finance • The health and education sectors Graduates who want to continue their studies can progress to postgraduate level courses offered at University College Birmingham, the University of Birmingham or elsewhere. GRADUATE CAREERS Our graduates have secured jobs in event

PRACTICAL APPLICATION Live projects and case studies are a key feature of our course, bringing you into contact with professional practitioners. You will also have the option of gaining practical experience on a paid 48-week work placement, with an extensive choice of opportunities available throughout the UK and overseas SPECIALISE YOUR STUDIES Our range of optional modules will enable you to tailor your degree according to your specific interests, including subjects such as Advertising and Media Management, Creative Communications, Website Design and Social Entrepreneurship ENRICHMENT You will have the chance to engage with industry professionals through a range of guest lectures, workshops and other activities in order to bring your learning to life. There will also be opportunities for you to take part in industry visits EXCHANGE OPPORTUNITIES This course provides opportunities for you to participate in an EU-funded student exchange programme, with previous students having studied part of the course at the Copenhagen Business School. International exchanges are also available across Europe, South East Asia, Australia and the USA

A degree in marketing management can lead to a range of careers within the sector, including advertising and media, public relations and communications and marketing.

86 As a new student studying this degree full-time, you will receive £300 per year via our Kick-Start Scheme: ucb.ac.uk/kick-start