823_UCB_240x170_UG Prospectus 2021_AW_WEB

COLLEGE OF FOOD AND HOSPITALITY MANAGEMENT @UCBofficial

100 % INDUSTRY-RELATED PAID WORK PLACEMENT OPPORTUNITIES 90 % OVERALL STUDENT SATISFACTION * GLOBAL REPUTATION WITHIN THE INDUSTRY FOR HOSPITALITY-RELATED DEGREES

COURSE STRUCTURE YEAR 1 Food, Beverage and Accommodation Applications Hospitality and Tourism Business Principles People and Organisations Employability Enhancement The Hospitality and Tourism Customer Experience Human Resources for Hospitality Managers International Travel Operations Marketing Communications for Hospitality Operational Finance for Hospitality and Tourism Rooms Revenue Management Hospitality Investigations Work Placement Plus one option from: Gastronomy Events Planning Managing Pub and Bar Operations Training and Development Skills for Managers Sustainability in Hospitality, Tourism and Events Social Media in Festivals and Events Travel Geography YEAR 2 AND YEAR 3

YEAR 4 FINAL YEAR HONOURS Hospitality Operations Management International Destination Management Strategic Hospitality Management Choose one option from: Research Project Enterprise and Innovation Showcase Plus one option from: Financial Strategy Strategic Human Resources Management Festivals and Events Tourism Cross-cultural and Global Management in Hospitality Innovation and Creativity Management in Hospitality and Tourism Global Marketing Solutions

Personal Effectiveness and Behavioural Skills Dark and Thanatourism Management

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*NSS, 2019

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