823_UCB_240x170_UG Prospectus 2021_AW_WEB

BUSINESS SCHOOL @UCBofficial

WE WORKWITH OVER 1,000 EMPLOYERS TO FIND YOU THE RIGHT WORK PLACEMENT 90 % OF EDUCATION PARTNERS SAY CMI HAS A HIGH IMPACT ON STUDENT EMPLOYABILITY 2/3 EMPLOYERSWANT GRADUATES TO ATTAINPROFESSIONAL QUALIFICATIONS ALONGSIDE THEIR UNIVERSITY STUDIES

COURSE STRUCTURE YEAR 1 The External Business Environment Introduction to Operations Management Marketing Dynamics People and Organisations Planning for Professional Development Principles of Communication Principles of Finance YEAR 2 Employability in Practice Enterprise Start-up Studies Finance for Enterprises Leading People Research for Enterprise Plus one option from: Voluntary Initiative Website Design Creative Communications Operational Sales Management

YEAR 3 FINAL YEAR HONOURS Enterprise Risk Management Innovation, Creativity and Entrepreneurship Leadership and Change Management Choose one option from: Research Project Entrepreneurial Project

Plus one option from: Financial Strategy Brand Management Strategic Human

Resources Management Advertising and Media Management International Marketing Digital and Social Media Marketing Social Entrepreneurship

Business Innovation and the Environment

Advertising Psychology Professional Placement (optional)

The right course for you? Save time apply direct to UCB: ucb.ac.uk/direct

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